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Let's Go(go)...                           Beyond 140... [Then, hopefully, Well beyond that...]

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OR
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...it's your choice, really.

You can find me here and there, but the best places to connect these days...
View Gordon Gower's profile on LinkedIn
OR
Follow @GordonGower
OR
OR just up n' email me :-)
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...still your your choice, REALLY.

Dear friend, yes, That's You!

So, what's on at the gogo right now? Here's a randomly sampled and woefully outdated listing of the handful of the properties and projects the gogo management (or co-management) team is either working on, or hurriedly trying to catch-up on... 

If you've landed here looking for some background a resumé perhaps, an idea of the style, stats & details about gogo, I suggest that you click on through to one of these, or the other...

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An ongoing attempt at covering the 
entore 9 yards...
(very, outta dated)
Thoughts n' theory about this biz 
(of ours)  
Current application 
of...a theory 
(or two)
Personal thoughts 
opinions n' notions 
(to be avoided)

And then there is our...
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...'cause, I really do like all the brilliant folks I've met, and am meeting out here.

It will take a little effort on your part, but you will find chunks of my history; a smattering spaltter of less than half finished this's and that's and a growing mountain of clumsily written stories of accomplishment, failure, even a few tall tales of absolute wipe outs. 

IF you decided to stay here, on this page a while, you'll find a growing pile of "stuff" about the things I'm currently doing and thinking of doing... (SEE BELOW)

Conceptually, philosophically even (?)... I believe all of this social, digital, internet and/or online business has essentially become, how we _______________ (insert any number of terms to describe interact) these days. How we publish, promote, keep in touch and influence each other. There is no one single this is. I do not believe in "social" apps, "social" marketing, "social" media... it's all rather social, so let's drop the "social".

This space is where we read, where we write; where we listen, talk, sing... entertain ourselves... and of course, do our business.

...almost 25 years into all of this. I've basically stopped being concerned, and stopped spinning wildly on what all this can do, oh, sure it does lots, has great potential and is great coffee-shop-convo, but truly, I'd rather be focussed on simply DOING... it. 

And, by now you must know, you'll never ever hear me say it's easy, but I will always remind you that, it is simple... I must be simple.

That's right, dead simple, but only if you stop & think... about it... and go "Beyond 140"


Cheers
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Gordon Gower
Chief GoGo'er • Director of Sentimental Capitalism at... GoGo Consulting
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BEST VIEWED ON ANY OLD TABLET - optimized for PORTRAIT MODE doncha know

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current project[s]... 
[left woe-fully-incomplete... for now]

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STATUS: Right in the thick of it. Report is coming, please be patient :-)

...and then some cluttered pages pointing to a few of the things I'm doing "a way on the side" these days. Mere snippets of the swirling ongoing investigation into the "mad-house" of so-callled social offerings that have been made available to "do stuff" with all... this. (exhale)

The UNDERLYING ENDEAVOUR... 
is an Attempt to make this all a little bit  better than it's been










































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Cauldron: A cauldron is a large metal pot for cooking and/or boiling over an open fire, with a large mouth and frequently with an arc-shaped hanger.
Social? is it only in the numbers? Or is it in the attitude? Does the success of a social strategy, tactic, campaign or platform lay solely in sheer volume? Are we here to push content and collect data or are we here to effect behaviour?

There is no one answer, is there. ...and perhaps you'll agree that the "AND" is far mightier than the "OR".

I've found myself "collecting projects"... Projects I believe could be wonderful platforms, solid and successful businesses. AND having moved well beyond those fresh faced, head full of swirling grandiose ideas years, I am fully aware that each of these projects are in themselves, "meaningless without the money". As ideas, though, taking them beyond the mere thought bubble is immeasurably valuable.... I've come to appreciate that quite often a simmered stew with a side of mashed potatoes can be far more satisfying than a fast fried or flame broiled steak.

So how do we use social to...

explore the opportunity to opening our... MINDs 
      maintain & fine tuning our...  BODies
                  take ownership & good care of our... 
                                                                                                                                                   good BUSINESSes

I'm one of those who believe capitalism is baked into our brain stem... First and foremost, each of these projects are founded of a belief in their being good business; Is there a sound money making model. AND, is their an opportunity to "make the money" beyond just the collection eyeballs and a multple of mouse clicks? - An idea must answers the first and most solemn of questions... Where be-ist thy cash register?

Secondly, is there a valid value proposition for each of the parties and participants eventually involved... the operator, investor, user, customer, client and promotional partners? Is there a positive impact on the lives and/or business of each beyond just the dollar? 

These projects touch on other key concepts... one maybe more of the many notions of social that have  been near and dear to my heart for over these twenty years or more... community, camaraderie and the possibility of playfully beating the crap outta that fella right next to you, that fella you love and without whose interaction you're left with nothing much to do...

In keeping with the idea that this is all quite simple and painfully not easy... some snippets. 

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converting 
mental fist fights 
into a fist full of dollars for good people's worthy causes (altruism).

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harnessing 
the ferocious power of want and converting it to the possibility to be... better.
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promoting
non-zero-sum notions towards gaining the competitive 
co-op-advantages
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I get no kick from champagne... having half baked these ideas for, well over these 20 some years or more; I am more than happy to continue to "slow cook 'em". I'm happy to let other's run amok building apps that help us cache-cabs or build "filters" that format the littered left behinds of another's really worthy "brimming with content" project... or two.

If we were to find money and one of these were to take flight, so be it, I'd simply have something better, more concrete to do over these next and at least at last 30 some odd years I believe I have left in this business... If not, and in the meantime they remain what they are; merely acting as a valuable cauldron in which to pour in the ideas I've learned from all of you good people, sip from, test sample and refine the recipes I serve up to my good clients. They may turn out to be only add-ons to the next idea presented to me by some other (true believer).

Oh, by all means, if you'd like to learn more, I'm more than welcome to discuss these projects specifically... but of course, that'll cost you. :-)
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